Our Story

Where It All Began
Konoa Studio was born from a longing for simplicity — for pieces that feel both effortless and deeply personal.
Our founder, Maëva Morel, grew up on Réunion Island, a lush French territory where nature and culture exist in quiet harmony. Inspired by her roots and years spent between France and New York, Konoa was created as an ode to ease, purity, and quiet elegance.

The Beauty of Less
At Konoa, we believe that less is more.
Each piece reflects this spirit — timeless silhouettes, natural fabrics, and quiet details honoring the beauty of simplicity.
Our clothes are made to be lived in, loved, and carried through seasons — not trends.
A wardrobe built slowly, thoughtfully, with care.

A Way Of Living
At Konoa, we believe mindful creation leaves a lasting impression.
We develop high-quality pieces with premium, natural fiber fabrics, produced in limited runs to minimize waste.
Our collections are crafted in New York City under fair working conditions and packaged with eco-conscious materials, reflecting a deeper commitment to both people and planet.
Konoa is an invitation to live simply, choose thoughtfully, and move with quiet purpose.